A Quick Look at Purplefish:
Purplefish develops ultra-realistic AI voice agents that conduct phone screening interviews for recruiters. Headquartered in NYC and backed by 8VC, Purplefish claims to screen "10x more candidates in 1/10th the time" with 70%+ reduction in time-to-fill. The platform processes candidates from application to fully-screened in under 10 minutes, including nights and weekends, supporting 5,000+ job types with secure ATS/CRM integrations. Pricing is not publicly disclosed.
The Mokka Difference:
Purplefish optimizes for ultra-fast phone screening throughput with realistic voice AI. Mokka optimizes for trustworthy, multi-source evidence collection that candidates appreciate and hiring managers can verify.
- Voice-Only AI Calls vs. Candidate Choice: Purplefish conducts realistic voice AI phone screenings as the only interaction method. Mokka offers candidates choice of text, voice, or video with no time limits—supporting accessibility for those uncomfortable with AI phone calls, hearing impairments, or communication preferences.
- Speed Focus vs. Evidence Depth: Purplefish emphasizes screening candidates in under 10 minutes from application to fully-screened. Mokka prioritizes building verifiable evidence through thorough pre-screening that cross-checks responses against multiple sources—ensuring candidates aren't just rapidly sorted, but deeply validated.
- Ultra-Realistic Voice vs. Integrity Verification: Purplefish focuses on making voice AI interactions feel human-like to reduce candidate pressure. Mokka focuses on verifying that candidate responses are authentic—our Profile and Answer Integrity analytics cross-check interview answers against resumes, LinkedIn profiles, and third-party data to detect AI-generated prep or inconsistencies.
- 10-Minute Processing vs. Comprehensive Enrichment: Purplefish processes candidates to "fully-screened" status in under 10 minutes. Mokka takes the time needed to enrich profiles with multi-source verification, accomplishment probing, and integrity checks—because "fully screened" should mean "deeply validated," not just "rapidly questioned."
- Voice Agent Training vs. Recruiter-Controlled Criteria: Purplefish configures voice agents on company-specific processes and identity. Mokka puts recruiters in control upfront—comprehensive intake with explicit requirement prioritization (critical/must-have/nice-to-have, caps, weighting) ensures screening reflects your team's current values and priorities.
- 15 Hours Saved on Calls vs. 15 Hours Invested Strategically: Purplefish saves recruiters 15 hours/week from unqualified candidate calls. Mokka saves similar time while generating higher-quality evidence profiles—so recruiters spend those reclaimed hours on candidates backed by verified accomplishments, not just quick phone responses.
- Voice-Specific Candidate Experience vs. Multi-Modal Accessibility: While Purplefish customers note AI calls feel "straightforward" and "reduce pressure," Mokka's 4.7/5 satisfaction and 40-90% completion rates come from candidates who appreciate choosing their communication method—text for written clarity, voice for personal touch, or video when appropriate.
Key Questions to Consider:
- When AI voice agents screen candidates in under 10 minutes, how do you verify responses aren't rehearsed talking points prepared with AI assistance?
- What happens if a candidate has a thick accent, hearing impairment, or is in a noisy environment during the AI voice call—are alternative formats offered?
- How are ultra-realistic voice AI responses cross-checked against LinkedIn profiles and resumes to ensure consistency and authenticity?
- What's the completion rate when candidates are required to complete phone screenings versus being offered their choice of text, voice, or video?
- Can hiring managers review actual conversation transcripts with full context, or only AI-generated summaries of the 10-minute calls?
- For candidates who communicate more effectively in writing than speaking spontaneously, how does phone-only screening impact their ability to showcase accomplishments?